Privacy Policy

Last Modified: December 12, 2022

FarmRaise Inc. (“We”, “Our”, “Us”) respects your privacy. This privacy policy describes the ways We collect and process personal information related to you, as a visitor to Our marketing website, asa user of Our FarmRaise Tracks mobile application (“App”), and as a user of Our digital platform aimed at simplifying funding for your farm (collectively: the “Services”)and the rights and options available to you with respect to the handling of such information.

A Summary of The Policy

The Personal Information That We Collect and Use – We collect information that you provide Us through the Services, as well as information that is collected indirectly, through automated technologies.

What Do We Do with Personal Information?
We use it to provide the Services, and to enhance it better and protect from misuse, fraud and other legal violations.

How Do We Disclose Personal Information?
We disclose Personal Information with service providers that assist Us in providing the Services, as well as analytics and marketing communication providers. We may disclose Personal Information to others under certain circumstances, for example where required by law, as explained in more detail below.

Aggregated and Analytical Information -
Aggregated data is not identifiable. We use standard analytical tools for legitimate business purposes in order to improve Our Services.

Your Choice
- You may opt-out of Our marketing mailing lists and terminate your use of the Services. Our Services do not respond to Do Not Track (DNT) signals.

Accessing Your Personal Information - You may request access to Personal Information related to you.

Data Retention -
We retain Personal Information for as long as necessary to fulfill the purposes of using such information under this policy and as permitted by law.

Cookies and Trackers - We use cookies for different reasons, including to make it easier for you to log-in to the Services or for analytical purposes.

Information Security -
We implement physical, electronic and organizational procedures to secure Personal Information related to you from loss, misuse, unauthorized access or disclosure, alternation or destruction.

Changes to this Privacy Policy - We will update Our policy from time to time after giving proper notice in the event of any material changes.

Contact Us -
Please contact Us at: for further information.

Your Personal Information That We Collect and Use

We collect and store Personal Information both directly from you and indirectly, as follows:

Information We Collect Directly From You:
We collect Personal Information that you directly provide Us through the Services, for example when you take our eligibility quiz or when you fill in your contact details on the ‘contact us’ tab. Such information includes your:
- contact details,      
- information on your farm (e.g., location acreage, production),
- demographic information,
- payment information through Stripe,
- financial information (expenses and income, banks statements, tax documents),
- and information related to your economic status.

When you sign up to receive email communications from Us, we also collect your:
- full name and
- email address.

When you register to use Our Services and create an account, you will be requested to provide Us with your contact information, including your full name and email, as well as further information that We require in order to assess your funding eligibility and submit your application with the relevant funding programs. Such information includes:
- your social security number,
-tax identification number,
- date of birth,
- telephone number and
- additional business information related to your farm.

Information We Collect Indirectly From You:
We also collect traffic data that users’ online activities generate such as IP addresses, browser information, device identifier, session durations and viewed pages, as further explained in the “Cookies and Trackers” section below. We may also receive information from our service providers, such as from our payment processor, which includes email, zip code, and customer ID, product ID, and payment method.

What Do We Do with Your Personal Information?

We will use Personal information -

How Do We Disclose Your Personal Information?

We disclose your Personal Information in limited circumstances as explained below.

Third-Party Service Providers. We disclose your Personal Information with third party service providers to help Us operate, manage and protect the Services as well as improve Our operations. Some of these service providers assist with hosting, payment processing, and email communication services, and others provide Us with services such as analytics and marketing communication. Currently as of the date of this Privacy Policy, Our service providers include Stripe(for payment processing), Google Analytics (for analytical information), AWS(for hosting infrastructure), Vercel (for hosting infrastructure), Segment (for engagement information), Jotform (for forms), Zapier (for integration purposes), Metabase (for analytical information), Firebase Events (for analytics), and Typeform (for forms).

Funding Programs. We also disclose Personal Information with respective funding programs as part of the funding application process, and in order to provide the Services.

Legal Obligations. We may disclose Personal Information with or without notice (a) if required by a valid subpoena or other lawful judicial or administrative order; (b) where required by law; or (c) at Our sole discretion in the event of exigent circumstances where We deem it necessary to protect the safety of any individual, the general public, or to prevent violations of Our rights or the rights of third parties.

Business Transfers. A merger, acquisition or any other structural change may require Us to transfer Personal Information to another entity as part of the structural change, including in the event of a bankruptcy sale.

Aggregated and Analytical Information

We may use anonymous, statistical and aggregated data that We derive from Personal Information related to you, to drive insights, statistics, trends and predictions for Our internal use and We may disclose it with third parties.

Your Choice

At any time, you may opt-out of Our marketing mailing list, or request that Personal Information related to you will not be shared with third parties, by contacting Us. It may take up to ten (10) business days for your opt-out request to take effect. Please note that certain opt-out requests may require Us to terminate your account, for example, if transferring your personal details to a third-party provider is essential to provide the Services.

You may exercise your choices by contacting Us at

We request and collectPersonal Information that We need for the purposes described in this policy. At any time, you can stop using the Services. Thereafter, We will stop collecting Personal Information related to you. However, We may store and continue using or making available certain Personal Information related to you. For further information, please read the Data Retention section in this policy.

Some web browsers offer a "Do Not Track" ("DNT") signal. A DNT signal is a HTTP header field indicating your preference for tracking your activities on theServices or through cross-site user tracking. Our Services do not respond toDNT signals. For more information on DNT settings generally, please visit

Your California Privacy Rights

If you are a California resident, California Civil Code Section 1798.83 permits you to request in writing a list of the categories of personal information relating third parties to which We have disclosed certain categories of personal information during the preceding year for the third parties’ direct marketing purposes. To make such a request, please contact Us at:

Accessing Your Personal Information

If you find that Personal Information related to you is not accurate, complete or up-to-date, please provide Us the necessary information to correct it.

You may contact Us at and request access to the Personal Information that We keep about you. We will ask you to provide Us certain credentials to make sure that you are who you claim to be and, to the extent that We are reasonably able to verify your identity, and as required under applicable law, will make good-faith efforts to locate the Personal Information that you would like to access.

Data Retention

We retain Personal Information for as long as necessary to fulfill the purposes of using such information under this policy and as permitted by law.

We will keep aggregated non-identifiable information without limitation, and to the extent reasonable, We will delete or de-identify potentially identifiable information, when We no longer need to process the information in an identifiable form.

Cookies and Trackers

Party Placing Cookie

IntercomMessenger (first party)
Google Analytics (first party)
Stripe (first party)
Facebook Pixel (first party)

Cookie Id





Purpose and Lifespan

To support Intercom Messenger, a tool that allows users to message our customer success team and access our support content.

First cookie is a unique anonymous identifier, with lifespan of 9 months. Second cookie is an identifier for the unique browser session – refreshed on each successful logged-in ping, which extends its lifespan to 1 week from that moment.

_ga is used todistinguish users, 2 year lifespan._ga_ with the ID is used to persist session state, 2 year lifespan._gaexp cookie is in the landing page for different copy to be shown based off of random selection (a/b testing)
AEC ensures requests within browsing session are made by user, and not othersites. 6 month lifespan.

Set for fraud prevention purposes and helps assess the risk associated with an attempted transaction. __stripe_mid lasts for 1 year, __stripe_sid for 30minutes.

_fbp includes a unique identifier for a visitor.
_fbc is for FB ad conversion tracking.

Personal Information Security

We maintain the confidentiality of PersonalInformation related to you and We take reasonable steps to ensure that theInformation is accurate, complete, current and reliable for its intended use.We take reasonable measures to protect Personal Information related to you from loss, misuse and unauthorized access, disclosure, alteration and destruction.

Although We make efforts to protect your privacy, We cannot guarantee that the Services will be immune from cyber-attacks, malware, malicious activities, malfunctions, honest mistakes or other types of abuse and misuse.

Changes to this Privacy Policy

From time to time, We will need to update this policy. If the updates have minor - if any - consequences, they will take effect 7 days after We post a notice on the Service's website or after We send you the notice through email. Substantial changes will be effective 30 days after We initially posted Our notice.

Until the new policy takes effect, you can choose not to accept it and terminate your use of the Service.Continuing to use the Service after the new policy takes effect means that you agree to the new policy.Note that if We need to adapt the policy to legal requirements, the new policy will become effective immediately or as required.

Contact Us

Please contact Us at: for further information.

Last updated: December 12, 2022.